Early Bird.

[Andy Sinton 11]

Is there an Earlybird discount price for securing my Season Ticket early?
There will be no Earlybird price for the 2011-12 season, however, existing Season Ticket holders that book their Season Tickets prior to 30th June will be rewarded through the additional Loyalty Points they will receive.

From website.

[Andy Sinton 11]

How many Loyalty Points do I get for being a Season Ticket Holder?
Fans who secure their Season Ticket during On-sale Phase 1: 140 Loyalty Points
Fans who secure their Season Ticket during On-sale Phase 2: 120 Loyalty Points
Fans who secure their Season Ticket during On-sale Phases 3 & 4: 100 Loyalty Points

[kevinQPR]

Loyalty points means jack shite

[Nodge70]

This Early Bird...

Was never intended to reward "loyal" fans, it was only ever a device to get the cash flow running into the club early in the summer with no home games to fall back on. The perception of rewarding loyalty was just that, perception. Now that the PL rock up at the gates with several large Securicor trucks filled to the brim with gold sovereigns, kugerands and other folding, the revenue generated previously by "early bird" offers, isn't required and, ergo, dispensed with.