Well, the title of the thread is mis-leading as there is not a no spend policy - all players brought in have cost a lot in wages, there will be signing/bonus fees and the like attached to the Smith, Van Moen, Shittu & Chimbonda deals and the loans still cost money.
Now, as we all know, buying players (no matter who they are) will not 100% ensure promotion - but you buy them for big transfer money, on large wages and with long contracts - say you then don't get promoted and inherit the PL windfall (£60M or whatever it is) - you then have a host of newly bought players on aforesaid big spend and cannot sustain it for a further year in the Championship. Furthermore, the players you buy to get out of this league into the promised land are not usually the ones you want/need once you get there. Ergo, you then need to get out of long contracts and often have trouble off loading - we all know about these problems with the likes of Vine and Aggy, for example.
So, this is the route the Board have chosen - and to be fair, the players brought in have the ability and capability to achieve promotion - once they do then proper business can be done for next season (including those of the loans and short terms that are deemed appropriate for the PL) and the rest can be sent packing for little or no outlay beyond any bonus deals now in place.
It makes good business sense, whilst allowing for a damn good punt at the title.
And remember, as above, no matter what you spend, you are not guaranteed to succeed.
Now, as we all know, buying players (no matter who they are) will not 100% ensure promotion - but you buy them for big transfer money, on large wages and with long contracts - say you then don't get promoted and inherit the PL windfall (£60M or whatever it is) - you then have a host of newly bought players on aforesaid big spend and cannot sustain it for a further year in the Championship. Furthermore, the players you buy to get out of this league into the promised land are not usually the ones you want/need once you get there. Ergo, you then need to get out of long contracts and often have trouble off loading - we all know about these problems with the likes of Vine and Aggy, for example.
So, this is the route the Board have chosen - and to be fair, the players brought in have the ability and capability to achieve promotion - once they do then proper business can be done for next season (including those of the loans and short terms that are deemed appropriate for the PL) and the rest can be sent packing for little or no outlay beyond any bonus deals now in place.
It makes good business sense, whilst allowing for a damn good punt at the title.
And remember, as above, no matter what you spend, you are not guaranteed to succeed.
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